the weekend to put my students the task of watching the movie Kinky Boots, to see what they could learn from this British comedy.
Yesterday in class I received a few comments about this movie, which sounds good to share.
One of my students invited their parents to see the movie, to finish watching it, her estranged parents asked her teacher why he had asked to see the movie Kinky Boots?
my student's response given was quite specific regarding the analysis of specific needs of a market segment and how the process of development and launch of a new product. Her parents had not seen this in mind, only been interested in the plot of comedy and music, which is also excellent.
Amid the comments made in class, came to light a new aspect, which would have to check again to see the film, and how within an organization is leading the group of people to align with strategic objectives of the company, this comment on the issue of how the main characters of the film will initially operate in an environment of rejecting the new business approach and subsequently end up accepting, sharing and committing to the new vision of the company, Despite its limitations de tolerancia y respeto por atras personas que no tienen un comportamiento igual al de ellos.
Recomiendo que se tengan en cuenta estos dos aspectos de la película como referencia en temas de marketing y desarrollo organizacional, por que puede ser muy útil darle a los estudiantes puntos de vista extremos para que atiendan cual es el fin de una serie de acciones estratégicas que se ponen en marcha dentro de las empresas, con el propósito de alinear los recursos humanos a los objetivos estratégicos de la organización.
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